XDefiant (Ubisoft)
Role: Lead UX/UI - Behavioural Systems
Led emotional sequencing and feedback systems for Ubisoft's arena shooter across global studios.
Impact: 12M players in 45 days, ~300K CCU, lifted throughput ~30% through shared mental model
Woolmark VR Experience
Role: Lead Product Designer
Interactive VR experience showcasing sustainable wool products through immersive digital storytelling.
Impact: Enhanced brand engagement reaching international audiences
Battle of Hamel VR Experience
Role: Lead UX Designer
Historically accurate VR reconstruction of the pivotal WWI battle for the Australian War Memorial.
Impact: Preserved historical memory for museum visitors worldwide